This entry was posted on Thursday, January 17th, 2008 at 4:42 am and is filed under Read/Write Web. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

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The hosted version will be in Private Beta for the first several months, but publishers interested in requesting access to that beta can do so here. OpenAds also offers access to a demo version of its software on its own servers. At a time when other ad networks are being scooped up by the biggest players for staggering sums, the Accel Partners led B round brings this Open Source company’s total raised to more than $20 million. The current round also included money from existing investors Index Ventures, First Round Capital, Mangrove Capital Partners and O’Reilly AlphaTech Ventures. With this kind of backing you can expect to hear a lot more about OpenAds in the coming months. In addition to its stand-alone software, OpenAds can also act as a platform for other ad networks to build on top of. FederatedMedia, to which this blog belongs, has reportedly taken this approach. The new hosted version of OpenAds should dramatically lower the barrier to entry for new publishers. Watch this space. Popularity: 3% [?] |









